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Journal

Plain answers to the things people ask us before they buy a website. No jargon, no sales pitch, and we will tell you when the answer is not us.

Every one of these started as a question somebody asked on a phone call. We got tired of answering them one at a time, so they are written down properly, with real numbers where we have them and an honest "ask your accountant" where we do not.

  • A tradie leaning on the tray of his ute, holding a tablet
    3 November 2026Prices

    How much does a website cost in Australia?

    The real spread, from doing it yourself on a subscription to a full agency build, and the six things that actually move the number. Also the six questions to ask before you accept any quote at any price, including the ones cheap quotes quietly leave out.

    Read it
  • A small business owner planning at her kitchen table with a laptop and a notebook
    8 September 2026Doing it yourself

    How to build a website for a small business in Australia

    Seven decisions in the order you actually have to make them, written so you can do it without us. Includes an honest comparison of building it yourself against paying somebody, and four things you can safely skip.

    Read it
  • A shop owner checking his phone outside his shopfront on a suburban high street
    8 September 2026Being found

    Why is my business not showing up on Google?

    There are four reasons and they have completely different fixes, so the first job is working out which one you have. There is a ten second test on your phone that tells you, and the answer for most local businesses is not the website at all.

    Read it
  • A set of shop keys on a wooden counter beside a closed laptop
    7 September 2026Buying a website

    Who owns my website, and do I have to pay monthly?

    Two ways of buying a website and what happens to yours when the payments stop. Includes the multiplication most people never do: $99 a month is $5,940 over five years, against about $1,100 for a one-off build and a domain. Plus the question that catches people years later, which is whose name the domain is registered in.

    Read it
  • An accountant's desk with a stack of receipts, a calculator and a laptop
    7 September 2026Money

    Is a website tax deductible in Australia?

    Generally it is a business expense, but the build and the running costs are usually treated differently, and that surprises people. What your accountant will ask you for, what to keep, and why we will not tell you how to claim it. We build websites, we are not accountants.

    Read it
  • A cafe owner behind her counter looking at her phone
    7 September 2026Do you even need one

    Do I need a website if I have a Facebook page?

    An honest comparison where Facebook genuinely wins some of the rows. What a page is good at, the one thing it structurally cannot do, and what happens to your business the day the page gets disabled. Nobody sensible is telling you to stop posting.

    Read it

By trade

Written for a specific job

If you want the version written for what you actually do rather than the general answer.

Tradies

Licence number up front, your phone on every screen, and it loads on one bar of reception.

Barbershops

The price list, the hours, and a booking button that works on a phone.

Salons and beauty

The full service menu with honest from prices, and your own work on show.

Cafes

Hours first, the menu as text rather than a PDF, and where to park.

Accountants and bookkeepers

Registration details shown properly, services in plain words, one clear way in.

Sydney

Where we are, what being local actually gets you, and what it does not.

Free mockup

Or skip the reading and just see one

Tell us the business name and what you do. We build a mockup of your own site and send it over. If you do not like it, that is the end of it and it has cost you nothing.

yourfuturesite@agentmail.to